What meaning is contained in the name Cueren?
While looking through Cueren's products, one might wonder where this exotic yet unfamiliar name comes from. As a brand that primarily presents leather shoes, this question seeks to confirm the foundation embedded in its name.
It is a name created by combining the word for leather in Spanish and the word for soul in ancient Egyptian.
Unpacking the name, it means leather and soul. Cueren is a name created by adding REN, which refers to soul in ancient Egyptian, to CUERO, which means leather in Spanish[1].
The attitude toward materials is also connected to this. Cueren is a leather brand that balances long-standing traditional manufacturing techniques with modern sensibilities[2]. It has also coined and presented its own unique words. It introduced the word 'Leathernity' by combining Leather, the English word for leather, with Eternity, which means eternity[3]. It reflects the intention to preserve the inherent beauty of leather that naturally deepens as time passes[4].
hmmm, the maker's determination to breathe a soul into the material of leather is imbued right from the very beginning of the name.
The specific reason for combining two different languages—Spanish and ancient Egyptian—has not yet been confirmed.