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LOW CLASSICLC-1

Does the clothing you see change as you go up floors in the store?

Some readers have heard that the stores have multiple floors, but do not know what is on each floor and have no sense of where to go up.

hmmm editorial answer

In both stores, Lc is placed on the lower floor and the main line on the upper floor, so the clothing you see changes by floor.

The floor designation directly indicates the line division. In offline stores of LOW CLASSIC, the two lines are not mixed together on one floor, but are placed separately across different floors.

In Mirae Building, the 2nd floor is the LOW CLASSIC Lc showroom, and the 3rd floor is the LOW CLASSIC showroom[1]. The third store to open most recently, 'Seongsu 86', follows the same order. The 1st floor is Lc, the 2nd floor is the main line[2], and the 1st floor where Lc is located is filled with colors and structures drawn from relaxed everyday life in LA, USA[3]. This is also the first space presented under the new designer system[4].

Lc is a diffusion line of LOW CLASSIC, and Seongsu 86 structured its space centered around this line[5]. A diffusion line generally refers to a sub-line developed separately from the main collection. Therefore, no matter which store you visit, the floor you encounter first is Lc, and the main line is one floor above.

Unanswered questions

The floor configurations of stores other than these two have not yet been confirmed.