To expand Helinox into the wear domain, Kolon Industries FnC Division signed an apparel business license contract with Helinox in 2024. A pop-up store celebrating the launch was operated in Hannam-dong, Seoul, and four core stores were opened, including Lotte Department Store Jamsil Branch, Hyundai Department Store Trade Center Branch, Shinsegae Department Store Gangnam Branch, and Starfield COEX. The product lines consist of seasonal products released regularly and edition series released with continuity regardless of seasons.Based on official sources
Frequently used materials are nylon (eight out of ten), polyester (eight out of ten), and jersey (seven out of ten). Words frequently appearing in product names are Light, Jacket, and Dark. Colors are achromatic colors (half), brown/beige/wood tones (one out of five), and navy/blue (one out of ten).Based on official sources
Nylon and polyester reaching eight out of ten and jersey at seven out of ten are mainly used, with Light, Jacket, and Dark frequently appearing in names. Based on achromatic colors making up half, brown/beige/wood tones account for one out of five, and navy/blue account for one out of ten in the color palette.hmmm editorial answer
