GRANHAND began in 2014 by directly building a hanok on an empty lot along a street in Bukchon to establish its first space. For 7 years, it continued operations centered on offline spaces without online sales channels, opening an online store in 2021. It subsequently expanded its brands into KOMFORTABEL COFFEE, Fleur de Pain, and HAYON, established a Japanese corporation, and prepared its first overseas expansion through the Tokyo Nakameguro store.Based on official sources
Frequently used materials are leather (four in ten), silk (three in ten), and acrylic (one in ten). Words that frequently appear in names are perfume, set, and HAYON. Colors are brown, beige, wood tones (three in ten), achromatics (three in ten), and navy, blue (three in ten).Based on official sources
While leather accounts for four in ten and silk for three in ten, brown, beige, wood tones, achromatics, and navy, blue appear evenly at three in ten each. The names perfume, set, and HAYON appear frequently, giving an orderly impression.hmmm editorial answer