AMOMENTO started in 2016 in a small studio located in Seochon. It expanded to a men's line in early 2021, and opened a Seochon flagship store in 2023. Following the Hannam store in 2024, it opened its third offline store at The Hyundai Seoul in Yeouido, Seoul.Based on official sources
Frequently used materials are fabric (almost all), polyester (four out of ten), and cotton (four out of ten). Words frequently appearing in names are pants, knit, and neck. Colors are achromatic colors (six out of ten), brown/beige/wood tones (one out of five), and chromatic colors (one out of ten).Based on official sources
Centering on calm tones such as achromatic colors accounting for six out of ten and brown/beige/wood tones accounting for one out of five, it creates a simple and understated atmosphere. While cotton and polyester each account for four out of ten, it shows a focus on basic items that are comfortably reached for in daily life, such as pants and knit.hmmm editorial answer