I picked three oversized blazers great for wearing in a calm, restrained mood. There's MOONDAL's Bowmore Shawl Jacket in Black and Bowmore Shawl Jacket in Beige, which bring out soft curves with their shawl collars, and INSILENCE's 가먼트 다이드 코튼 블레이저 BEIGE with its subtly distinctive texture. All three generously wrap the body without overly angular shoulder lines, giving off demure's signature neat impression.
The word "demure" took off in the summer of 2024 with a video by TikTok creator Jools Lebron, playfully twisting workplace propriety under the phrase "very demure, very mindful." The public, growing weary of the loud, flashy "brat" wave that had swept social media just before, responded enthusiastically to this thoughtful, reserved attitude. A simple one-line play on words expanded into a massive trend encompassing unpretentious outfits and public manners.
True to those origins, the selected clothes hold their place quietly without making a fuss. MOONDAL stands out for its curved lines thanks to the shawl lapels, and INSILENCE is easy to throw on casually every day since it is made of cotton. Shall we narrow the list down a bit further? Would you prefer wool blends, set-up styling, a price under KRW 200,000, or darker shades like black or charcoal?
↳ Wool blends only
I picked four jackets made of wool blends from the collection. There's LOW CLASSIC's 3-button blazer with a relaxed silhouette, Low Tide's neat double-breasted blazer, MOONDAL's elegant shawl jacket, and AMOMENTO's dark brown jacket tinged with a rich earthy tone. All four are solidly woven with just the right thickness to throw on when a chill begins to creep into the air. Most come in neat black, but the single touch of calm dark brown caught my eye.
In traditional British high society, there was a strict unwritten rule known as "no brown in town," stating that only dark navy or gray suits were to be worn in central London, while brown fabrics or shoes were reserved for country estates on weekends. The figure who broke this rigid dress code head-on was the Duke of Windsor, a style icon of his era, who introduced the daring combination of a gray suit paired with sleek brown suede shoes right in the middle of town during broad daylight. Thanks to his bold attempt prioritizing personal taste and comfort over rigid rules, once-forbidden brown transformed into a classic symbolizing sophisticated, urban ease.
It is wonderful that we can now enjoy the rich charm of brown in the city without regard to season or occasion. Would you like me to filter the list to black colors only, or narrow it down to double-button designs or options in the KRW 200,000s?
![[1st REORDER] DOUBLE BREASTED WOOL BLAZER [BLACK] - Low Tide](https://img.hmmm.pub/brands/lowtide/products/b305e465-cdc5-455d-a99d-868cbe3b1f35/0-320.jpg)
↳ Black only
I picked four wool jackets in black, each with a different character. There is LOW CLASSIC's Oversized 3-Button Wool Blazer_Black falling with generous room, MOONDAL's jacket topped with an elegant shawl collar, and the securely fastening double-breasted jackets from Low Tide and AMOMENTO. When pulling out a jacket as chilly winds begin, everything ultimately comes down to the depth that this single tone of black provides.
In the 16th century, European aristocrats went so far as to put up with Caribbean piracy just to have deep black wool suits that wouldn't easily fade. Only when the heartwood of the logwood tree, native to Central American wetlands, reacted with an iron mordant could it produce a solid true black. Greed for the finest black wool fabric led pirates to plunder logwood cargo ships and set up camps along the coast, a foothold that later became the origin of the nation of Belize.
Fortunately, we can get our hands on such clean black wool today without crossing perilous seas. The four selected pieces look quite distinct when worn, depending on their button layout and lapel shape. Shall we go with double-breasted, or narrow down by single buttons or price range?
Final Selected Products
