How is the 'Air Cleaner' mentioned in the description different from an ordinary room spray?
When choosing a spray product from a fragrance brand and seeing an unfamiliar name, it is difficult to determine whether it is a product that adds scent or one that eliminates odors.
Instead of masking odors with fragrance, it is an unscented antibacterial and deodorizing agent that eliminates the cause with silver ionized water, and it was previously sold under the name OFF SMELL.
Air Cleaner refers to a purifying agent that clears away unpleasant odors in the air as if washing them out. Unlike a typical room spray that layers on a pleasant scent, it is a name focused on returning the state of the air to a clean starting point.
Official materials state three things about this line: unscented, silver (Ag+) ionized water, and antibacterial deodorizing function[1][2].
It has no scent. GLOSOME decided not to add fragrance to the deodorizer[3]. Although it is a brand that makes natural fragrances, rather than masking bad odors with another scent, it chose the method of directly removing the causative bacteria with silver (Ag+) ionized water[4]. Carrying the intuitive meaning of turning off smells, it was sold under the name OFF SMELL until 2024[5].
By introducing this antibacterial and deodorizing line, GLOSOME is expanding the brand into the home and living sectors[6].
hmmm, it is a tool that reflects the attitude of starting by completely emptying the air before layering fragrance onto a space.
The specific reason for changing the name from OFF SMELL to Air Cleaner after 2024 has not yet been confirmed.